SEO is short for Search Engine Optimization, and there is nothing really mystical about it. You might have heard a lot about SEO and how it works, but basically what it is a measurable, repeatable process that is used to send signals to search engines that your pages are worth showing in Google’s index.
In order for web pages to appear in a prominent position in search results, SEO practices attempt to make a website conform to Google’s algorithm. Although Google’s algorithm remains secret, over a decade of practical experience in SEO means that we have a pretty good idea about the most important factors.
In order for web pages to appear in a prominent position in search results, SEO practices attempt to make a website conform to Google’s algorithm. Although Google’s algorithm remains secret, over a decade of practical experience in SEO means that we have a pretty good idea about the most important factors.
